“It’s a day one profitable business, so more input should essentially be more output. We’re not converting at the rate that we want to, and we’re trying to figure out how to nail that down before we start ramping up the ad spend.”
Turning a bet on going viral into growth you can repeat
Enchanted Voyages is a Disney travel agency inside Timeless Partners, which runs a small stable of specialty agencies: Disney, luxury, cruises, sports travel. The business has been profitable from day one. Every booking carries a positive margin, and there is exactly one human step left in the funnel: an assistant copies quotes out of the travel agent portal, and an automated email sends the client three options. More leads means more revenue. That is the whole equation.
So the problem is leads, and the first attempt was a shortcut. They put a TikTok agency on a $10,000 a month contract for three months: ten accounts, three videos a day, hoping one video would blow up and skip the slow growth entirely. It was underwhelming. A vacation is not an impulse buy. And the official Instagram sat unmanaged for the whole contract while the agency posted from its own accounts.
Paid was running at $120 a day across Google and Facebook. Google search did decently. YouTube did badly, and Krish only found out how badly when a Google support rep walked him through the account. The video assets were weak, and A/B testing anything in the Google Ads interface was painful enough that it mostly did not happen. All of this was Krish alone, teaching himself Google Ads while also building the website and the booking backend.
“I think it takes a lot more than just watching a TikTok to book your vacation.”
Putting the whole ads workflow in one place
The team saw Pomo in November, took trial access, and connected accounts the same day. Pomo starts by analyzing the Enchanted Voyages site end to end, and everything downstream is built from that analysis.
The website analysis does the briefing
Pomo reads the site and produces the product offerings, pricing guidance, and buyer personas that campaigns get built from. Krish picks from a list instead of writing briefs.
Competitor ads, monitored and explained
Rivals like G Adventures and Intrepid Travel are tracked continuously: the promotions on their sites, the ads they are running, and why each one is relevant to Enchanted Voyages.
Campaign ideas with budgets attached
One pass generates six campaign ideas, each with a recommended budget, target audience, and target cities. If the audience is wrong, type what you want instead, focus on Gen Z, and the list regenerates.
Creative, including video
Text, image, and video ads up to thirty seconds, generated in the platform. This goes straight at the weak video assets that were dragging YouTube.
Launch and A/B testing without touching Google Ads
A campaign goes from product offering to launch ready draft in about a minute, then launches into the connected Google Ads account. Two ideas can run head to head at a low budget.
“If it’s this quick to make a new campaign, I can just create two and then see which one’s working.”
From one person figuring it out to a plan for the next $10,000
The plan is concrete: hold spend at $120 a day until conversion is fixed, then ramp to $5,000 to $10,000 a month, with the old agency retainer going into campaigns generated and tested in Pomo instead of another content contract.
Krish was able to save multiple hours per week not having to toggle configurations in the Google Ads interface. Campaigns launched through Pomo, where daily spend sits against the ramp plan, and they could be easily A/B tested.
“This entire business at some point has just been me figuring out how to do things. The ads were more difficult than making the website. This is just so much better than what I’m looking at on Google Ads.”
- Industry
- Specialty travel, Disney vacations
- Portfolio
- Timeless Partners
- Stage
- Profitable from day one
- HQ
- Los Angeles