Technology has transformed almost every link in the value chain of business. Just-in-time procurement, lean manufacturing, smart logistics. All faster, all smarter. Marketing deserves the same transformation.
Teams used to have months to plan a campaign, test it, and report results. Now you have hours. Channels fragment every quarter. Creative burns out in days. The hardest part? The decisions. Which channel? Which audience? Kill the campaign or double down? Teams make hundreds of these calls a week on stale dashboards. This is the problem we built Pomo to solve:the decision gap.
Where This Started
We're Praneet and Joe. We met as new grads at Google almost a decade ago, incubated projects, co-authored research and had an unspoken agreement: someday we'd build a company.
Praneet left for DeepMind, where he focused on Applied AI: Reinforcement Learning for Industrial Controls, Multimodal and Generative AI, AI for Climate & Sustainability. Joe left for Meta, where he built Ads infrastructure, then became a Staff Engineer at Databricks building data systems that power decision-making at scale.
Neither of us expected to end up in marketing. But the more we dug in, the clearer the problem became. Growing up, Praneet saw what great marketing could do firsthand. His father launched growth campaigns at American Express in India, including Amex's push to crack the high-net-worth market where customers could win a Lamborghini, fly to Italy to pick it up, and bring it back.
Campaigns like that used to take hundreds of people. Today you're expected to do it with three. That gap is what pulled us in.
The judgement gap
Fortune 500 companies have teams who translate noise into a few strategic moves. The team executes. Outcomes compound.
Collapse that to a 10 person brand. The founder IS the marketing team. 35 million brands making high-stakes decisions every day without the infrastructure to back them up.
Pomo adds that next layer. Decision-making infrastructure that used to require a Fortune 500 budget, so any team can do more with less.
Intelligence first then action
Thousands of martech solutions exist. But who's integrating the judgment across all of them? Joe saw this firsthand at Meta. Millions spent on point solutions that never talk to each other while decision-making falls through the cracks.
We didn't build another point solution or SaaS copilot with AI bolted on. We built the whole thing in a single closed loop.
Put in your URL. Pomo assesses your brand, market landscape, and market. Analysis that would take weeks, in minutes. Then it generates what you need: competitive positioning, campaign strategies, creative direction. Tailored to you, not templates. The agents keep running. Every day. You set the guardrails.
